Bernina 8 Series Brochure

Bernina 8 Series Brochure

This 14-page brochure was a part of a global campaign that also included print ads, a website, online advertising, and a variety of in-store materials. The strategy targeted upscale sewing artists and the concept positioned this $10,000 Bernina machine as the "only luxury sewing and embroidery system in the world."

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marie ostarello - creative director/writer

integrated campaigns

Bernina Sewing Machines
Ambu Medical Devices
iModerate Research

print campaigns

Horizon Organic Dairy
SSF Real Estate

brand identity

Fresh Ed. Apparel


Merlin Muffler & Brake
Globus & Cosmos Tours


Aetna Insurance
Vitanova Multivitamins

sample books

Hunter Douglas

direct mail

Bass Pro Shops Visa
MCI Worldcom


Lighthouse Writers Workshop

tv & video

radio spots

  Marie Ostarello         Denver, Colorado         303-748-9224         Contact